Start using Compass
Harness Compass to aid in context checking, trust & safety policy and assessment of narratives and claims.
Sign up todayOriginal Claim
The DMK party used deepfake technology to resurrect former party leader Karunanidhi
Context by Compass
The claim that the DMK party used deepfake technology to resurrect former party leader Karunanidhi is accurate. According to Al Jazeera, the DMK party utilized AI and deepfake technology to create videos of Karunanidhi for their election campaign. This was confirmed by Senthil Nayagam, founder of Muonium, the AI media tech firm responsible for the deepfake. The deepfake videos were used in various public events and campaign efforts to praise the leadership of Karunanidhi's son, MK Stalin, and to boost the party's popularity. The ethical implications of using deepfake technology to resurrect deceased leaders have been widely discussed, raising concerns about consent and the potential for misinformation. However, the use of such technology in political campaigns is becoming more common, as seen in other parts of the world as well.